Fleetminder

Posted by: kevin
Category: Case Studies, High Tech, Pardot, Sales Cloud, Travel, Transport & Hospitality

Project Details

  • Region: UK and Ireland
  • Industry: High Tech
  • Sub Sector: SAAS

About the customer

FleetMinder is a leading fleet maintenance & workshop management software solution designed to manage the burden of administration and compliance for all fleet owners and garages.

Business Requirements and the solution implemented

Pardot Marketing Automation Suite, Salesforce Inbox and Salesforce Sales Cloud were a perfect fit in this case as not only did they do everything the business needed from a digital marketing perspective but could also fulfil the immediate requirement of “on-boarding” new customers by automating the digital training programme Fleetminder had planned to put in place. In the future Fleetminder will expand into the USA via a partner network and Pardot can help to manage this process too. After deep discovery with the key marketing and sales stakeholders, Ignyto set about building out a complete marketing and sales solution with as much automation as possible to drive maximum efficiencies.

Salesforce Products Implemented

  • Pardot Marketing Automation Suite
  • Salesforce Inbox
  • Salesforce Sales Cloud

Business feedback

“Ignyto are our trusted advisors and partners when it comes to digitising and automating our business processes.

Fleetminder needed a grown up consultancy to help us build out what we had envisioned. We didn’t know where to start and needed advice rather than being sold to. We didn’t know which technology would fulfil our requirements yet would be flexible enough to change as the business evolves. We got this and so much more with Ignyto. They are our trusted advisors and partners when it comes to digitising and automating our business processes. We now have a very robust and trusted solution in place which goes far beyond our expectations. And this is just the start – we have a long list of projects we want the Ignyto team to partner with us on”.